Archive for July, 2009
Wednesday, July 22nd, 2009
Spotlight Cuba
Inspiring Fashion and Style. Fascinating culture, beautiful people, exotic scenery, inspirational music everywhere.This summer Cuba is pushed in to the spotlight as one of the first countries to radically combat the global economic situation. The Caribbean island will introduce an austerity program to try and offset the financial crisis and reduce energy use. With the [...]
1 Comment » - Posted in Insight by tamora
Friday, July 10th, 2009
Naturally-Sourced
Natural But Enhanced Flavors. Innovative Color.Color is one of the most important attributes of foods and beverages. As it is often said, we eat with our eyes first. Understanding sensory differences is critical for understanding the product, and ultimately, consumer preference. Consumer demand for more ‘natural’ foods and beverages has sent ingredient developers back to [...]
No Comments » - Posted in Insight,Technology by tamora
Tuesday, July 7th, 2009
Be an Idea Magnet
Great post from Copyblogger: Never save a good idea. When I know I have many creative deadlines to meet, it is tempting to “save” a few good ideas for later. New ideas will always come so always give your best ideas. Ideas really are everywhere. You’ll probably find that some of your best ideas come [...]
No Comments » - Posted in Insight,Technology by tamora
Saturday, July 4th, 2009
Could Twitter Replace Nielsen?
Twitter today is as wide open and uncontrolled as TV panels are closed and controlled. No longer just a platform for friends to stay connected in real time, Twitter has evolved into an important component of brand marketing. Dave Morgan posts an interesting question: Is Twitter the new black when it comes to consumer marketing [...]
No Comments » - Posted in Insight,Technology by tamora
Wednesday, July 1st, 2009
MapMania
All about map mashups and local content.Geography is about everything that is (literally) close to consumers, and it’s a universally familiar method of organizing, finding and tracking relevant information on objects, events and people. We’re getting close to the “Local Wide Web“. Maps are an intrinsic part of local search.Made-in-SF Laptop Messenger wrapped in a [...]
No Comments » - Posted in Insight,Packaging by tamora